Facilities for the Organization

Database management system that provides comprehensive facilities for the organization and management of a body of information required for some particular application or group of related applications. This implies some overall logical view of the database in terms of some particular data model, and database management systems are conventionally categorized according to the data model they implement. The system will provide a database language in which schemas and subschemas (user views) can be specified and retrieval and update programs written. There will be facilities to specify and modify the storage schema, for logging, rollback, and recovery. A major objective of a DBMS is to provide data independence within the constraints of its data model. More modern DBMS provide a higher degree of data independence than earlier products where significant schema modification requires the database system to cease to be operational and for the data to be reorganized and reloaded. This can be impractical for large operational systems, a main reason for them becoming out of date and requiring redevelopment.

Database Services and Telemarketing

Research conducted by IQR collects and updates primary & secondary information via phone, email and the internet. Complemented by aggregation and normalization across other content, circulation and third-party databases, IQR builds a comprehensive reference platform for researching identified verticals.IQR has a high-speed fiber optic links, a 24/7-managed data center and the latest contact center technology and has developed the IQR Research Manager software with the following key features:

* All touch points. The data goes through the same process and into the same database whatever source – telephone, email, Internet, fax or mail. All touch points are recorded and time stamped, enabling a full audit at any time.

* Online and real time. The whole research process is available online and all updates are recorded in real time, so Publishers can see progress online at any time.

* All digital with automatic voice recording. We use an all-digital voice based solution so that even a record of every telephone call is available online.

* Multi-level Quality Control process. The system enables a workflow process that starts with the individual Researcher, managed by a Supervisor, with a separate IQR Data Quality Control audit and a final Authorization by the Publisher. The Publisher can view the status down to an individual record and see where it is in the workflow process.

* Online editorial control. Your editors are linked into the same research workflow system and can review, comment, approve and make changes and all these processes are recorded for audit purposes.

* Multi-data points per record. The system is built to support complex research processes. Often it is necessary to contact people multiple times, possibly having to interrupt a call in process and then call back to resume the conversation as necessary to suit the interviewee’s schedule.